Real estate services have evolved from merely buying and selling property to offering bespoke and customised services to clients. Gone are the days when prospective buyers would be offered a list of available properties and asked to make a choice. Property sale today is governed by a lot of considerations and clients can specifically ask for a property that fulfils their criteria. The same holds true for clients who wish to sell their property or give it for rent. Therefore, estate agents offer a lot more services than before and many estate agencies, like Keystones Property Essex have adapted their services to cater to all requirements of their clients. Here are some exclusive features that modern day estate agents offer, in addition to their services of buying/selling property and Letting Management services:
Having an online presence
Most property dealers and estate agents have their own websites which have complete and up to date information about the areas they cover, their company profile, agent names and contact numbers and client testimonials. In addition, they have an elaborate pictorial description of the properties they have for rent, sale or purchase.
Providing an accurate valuation
Before finalising a sale or purchase, it is prudent to get the property valuated by reliable and reputed professionals. By doing this, the clients are assured that the price they are paying is fair and justified. Many estate agencies provide these services.
Advertising for maximum visibility
When an estate agency takes on the responsibility of finalising the deal on a property, it should make sure that their client’s property gets ample visibility by advertising them on popular platforms for sale and purchase. This ensures that the property gets noticed by genuine buyers.
Offering personalised service
Assigning a company representative to each client to ensure a personalised service is much appreciated by prospective clients, as they have someone to answer their queries related to the property and accompany them during site visits. Many real estate agencies assign one of their employees per client to manage their property dealing.
Creating bespoke marketing plans
The estate agents should keep in mind that the sales needs of two different individuals cannot be similar. That is why it is a common feature of many estate companies like Keystones Property Essex to offer a different marketing plan for different clients, keeping in mind their specifications, requirements and requests.
Trending in social space
It is a great advantage for estate companies to be present online, not just as websites but also on social networking platforms like Twitter and Facebook. Present day population is active on such platforms and these platforms offer the possibility to be part of many group that are relevant to the business.
It is a wise decision for enterprises and service providers to adapt to the changing times. The same holds true for estate agents and property dealers, who should consider the changes in modern markets and marketing strategies and offer exclusive features in addition to their regular service of buying, selling, leasing and letting property. Having such features is a definite plus and gives such enterprises a clear advantage over their competitors.